Patients with respiratory illnesses want to live their lives uninterrupted. Conditions affect every aspect of a person’s life including work, sports, and activities; even their relationships and mental health.
The better these patients understand their individual conditions, the easier it is for them to manage them. As a result, the less impact on their daily lives and the less pressure on the NHS.
To achieve this, patients need instant access to information on the health of their lungs wherever they are in the world. This is the challenge that OpenAir Med approached us with.
Working with OpenAir Med.
We worked closely with OpenAir Med from the initial idea all the way through to launch – making sure that every decision we made was traced back to our findings during discovery.
During each sprint that followed, we tackled the key challenges faced by our product personas. For patients, the set-up had to be intuitive, feedback had to be instant, and advice had to be proactive.
Clinical staff, meanwhile, needed an understanding of each individual patient’s condition so that they could provide personalised healthcare advice.
Transforming patients’ lives with personalised healthcare.
In the past, patients who suffered from broad categories of illnesses were grouped together, given the same advice, and treated with the same medicines. That’s changing – fast.
Healthcare apps like OpenAir Med are laying the foundation for a completely new kind of healthcare: a more personalised, proactive, and scalable one. Giving every patient the tools to measure the health of their lungs means that advice can be tailored to individuals instead of generic illnesses.
More than that, though, this advice can be given before problems ever arise. Patients receive direct notifications when they’re at risk due to their location or weather conditions which helps to avoid attacks and reduces pressure on the NHS in a time where capacity is critical.
