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Smart SAA logo
Platforms

iOS, Android

Sector

Health & Medical

Meet the Client

The Sexual Advice Association (SAA), in collaboration with Pergali and Pfizer, wanted to give people discreet, reliable access to sexual health advice through a mobile app. All whilst helping to demonstrate the need for greater support for patients in this area.

With over 50% of UK adults turning to the internet for medical advice and misinformation rampant, the SAA saw a need for a credible source of personalised health guidance.

They partnered with Sonin to build a mobile platform that helps users better understand their sexual wellbeing, access trusted advice, and prepare for professional consultations, all without embarrassment, judgement or delay.

Immediate help and advise, discreetly and supportively

For topics as personal as sexual health, the right product must strike a balance between professionalism and empathy. With Smart SAA, we delivered a discreet, accessible, and medically reliable experience that puts users in control of their own health journey. All whilst helping to raise awareness of situations that people previously tried to avoid talking about – all with no waiting rooms required

Key Features

Tailored Questionnaires – Interactive assessments based on sex, relationship status and symptoms

Next-Step Advice – Recommendations include GP follow-up, lifestyle changes or further resources

Appointment Preparation – Users receive a list of key questions to ask during a GP visit, removing friction and awkwardness

Discreet Notifications – Push reminders prompt users to follow up with their healthcare journey

Cross-Platform Support – Available on both iOS and Android to maximise accessibility

Smartphone displaying a testosterone level checker app with green buttons for advice.

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