30 million
People in the UK use headphones
or earphones

20 hours
Average time spent streaming
music per person every week

Redefining What ‘Connected’ Means in the Audio Industry 

Cambridge Audio has long been synonymous with high-fidelity sound and iconic product design. But as more users expect their devices to integrate effortlessly with digital experiences, the company saw an opportunity to raise the bar. With the development of their next-generation wireless headphones, Cambridge Audio needed more than just a settings app, it needed a premium mobile experience that enhanced every moment of the listening journey. 

The challenge was clear: translate the brand’s signature simplicity and sophistication into a mobile experience that works flawlessly for music lovers around the world. 

KEY FEATURES

Each feature was designed to empower users and deliver more value from their Cambridge Audio headphones: 

Personalised Audio Modes

Users can customise headphone behaviour such as transparency mode, tailoring the listening experience to their environment. 

Advanced Graphic EQ

A built-in equaliser allows users to shape audio output to match their personal sound profile. 

Find My Earphones

Built-in location services help users quickly locate misplaced headphones, eliminating one of the most common pain points. 

Seamless Firmware Updates

Push updates directly to the headphones over the air, ensuring the product performs at its peak throughout its lifecycle. 

THE CHALLENGE 

Cambridge Audio is known for delivering award-winning audio experiences that put sound quality first. But as they prepared to introduce new headphones to their product range, it became clear that the supporting mobile app needed to evolve too.

The goal was to move beyond basic functionality. Cambridge Audio wanted their app to seamlessly co-exist with their physical products—enhancing the way users interacted with their headphones day to day, whether at home, commuting, or working remotely. It had to be robust, intuitive, and on par with the premium quality of the hardware.

This wasn’t just about adding features. It was about enriching the entire customer journey and creating a truly immersive experience that matched modern music habits and user expectations.

THE APPROACH 

To bring this vision to life, Cambridge Audio partnered with Sonin to achieve:

• A world-class companion app that matches the quality of their award-winning hardware.
• A frictionless setup and control experience for all connected devices.
• Seamless music streaming through native integrations.
• A brand-consistent UI that reflects the look and feel of Cambridge Audio.
• A scalable platform ready to support future product lines and global releases.

This wasn’t just a UX exercise—it was a strategic investment in long-term customer engagement and product ecosystem expansion.

THE RESULT  

At Sonin, we believe that building the right product starts with understanding people. That’s why we began with a series of discovery and strategy sessions—aligning every decision with the needs of Cambridge Audio’s users and the technical requirements of their products.

From there, our team worked in close collaboration with in-house engineers, designers, and third-party integration partners to bring the vision to life. We worked in tandem with Cambridge Audio throughout the hardware development process, ensuring the app evolved in lockstep with the device itself—fostering a deeply aligned and collaborative relationship from start to finish. We prioritised:

• Designing intuitive interfaces for complex audio setups.
• Creating smooth and responsive user journeys across iOS and Android.
• Ensuring robust integration with hardware and streaming services.
• Testing extensively to deliver a dependable experience worldwide.

With agile delivery and open collaboration at the core, we created a futureproof solution that scales with the business.