About the podcast
Most conversations about digital products focus on what was built. We think the more interesting question is why, why that feature, that decision, that trade-off. This is where those conversations happen.
We talk to the people doing the work: product leaders, CTOs, delivery teams, and the people who’ve learned things the hard way. No case study polish. No post-rationalised success stories. Just the thinking behind the decisions.
Episodes
Our latest episode is playing below, but there’s plenty more where that came from. Browse and play our full back catalogue in the player below, every episode, all in one place.
Prefer to watch on YouTube? View the full playlist here.
Come on the show
If you lead a digital product, work in enterprise technology, or have a perspective worth sharing, we’d like to hear from you. No scripts. No product pitches. Just a real conversation.
Have us on yours
The Sonin team works across discovery, delivery, and product strategy at enterprise scale. If you run a podcast and think that’s a fit for your audience, let’s talk.