R&D Projects

Identifying the Opportunities

With all emerging technologies, there’s a competitive edge and extra market share up for grabs. We work with you to make sure you gain that advantage and market share.

Separating the hype from the proven value to your business can be challenging. That’s where Sonin can help. We act as your trusted technology partner to advise on which trends are the right ones to explore for your business, industry, and solution.

We then work closely with you in discovery workshops, user research phases, and design sprints to collect the data you need to decide which the right technology is that’s going to create lasting value for you and your users.

AI Prototyping

Whether you’re testing a single product, or carrying out an R&D exercise across the whole business, getting the tool into the users hand as quickly as possible is the best way to gain feedback.

Through our AI prototyping service we combine rapid development with real time user feedback to rapidly define and test real products with real users, before committing to build enterprise level software for deployment into the wild.

This approach ultimately yields better, more reliable user feedback that speeds up the digital product development process while also reducing the cost of delivering the results you expect.

Design Sprints

Design Sprints offer a shortcut to a successful digital product. They’re rapid, low-risk, and only require a small investment.

A product can solve many different problems, but the more focused your idea is and the fewer potential problems it solves the more likely it will deliver the results you need it to.

Design sprints align everyone behind a specific problem and a specific solution idea to test with real users for rapid and actionable feedback. This is essential if you want to understand the real value any new technology offers to your business, your employees, and your customers.

User Research

To make the right decisions, you need to hold all the cards. User research collects all the contextual information you need to align everyone in the right direction.

User research and discovery workshops provide your team with an unbiased and definitive look at what your users want, why, and what’s getting in their way.

This approach also shows you where your own business goals intersect with those of your users and where new features and emerging technologies can make a difference to the desired results you need to deliver.

A Scientific, Results-Driven Approach

At Sonin, it’s our scientific and results-driven approach to research and development that separates us from the pack. We’re experts in digital product research and development. Our team of digital product specialists have used this methodology to deliver award-winning, category-leading apps for more than a decade.

It’s how we helped Belle Hutt build the number one personal trainer app. It’s how we helped the fastest-growing PropTech in the UK cut their time to value by a staggering 65%. It’s how we helped the UK’s leading young driver insurance company double its potential user engagement.