Cambridge Audio has been known for high-fidelity sound and iconic British design for five decades.
As listeners came to expect their devices to connect seamlessly with the apps they use every day, the brand saw an opportunity to raise the bar for its next generation of wireless headphones.
It needed more than a settings app. It needed a premium mobile experience that matched the quality of its award-winning hardware and worked flawlessly for music lovers worldwide.
The app had to reflect the simplicity and sophistication customers expect from Cambridge Audio, or it would undermine the product itself.
Setup, control and personalisation needed to be effortless, so the app enhanced listening rather than getting in the way of it.
Building the app alongside hardware prototyping meant new products could launch with their digital experience ready from day one.
A scalable platform would support future product lines and global releases without starting again each time.
Ran Discovery and Product Strategy sessions to align every decision with the needs of Cambridge Audio’s users and the technical requirements of its products.
Designed intuitive, brand-consistent interfaces that make complex audio settings simple, with smooth journeys across iOS and Android.
Worked collaboratively with Cambridge Audio’s engineers, designers and third-party partners, developing the app in parallel with the hardware for robust device and streaming integration.
Tested extensively across devices and regions to deliver a dependable experience for a global audience.
Cambridge Audio’s headphones and app now work as one product.
Users can personalise audio modes, fine-tune their sound with a graphic EQ, locate misplaced earphones and receive firmware updates over the air, all from a single app that feels as premium as the hardware.
Because the app was built alongside the headphones, it launched ready for market, and it now provides a scalable foundation for future product lines.
The result is a connected audio experience trusted by music lovers in more than 50 countries.
