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The Pattern Cloud logo
Platforms

iOS, Android, Web

Sector

eCommerce, Retail

Meet the Client

The Pattern Cloud is a collective of top UK textile design studios with over 150 years of collective experience. Traditionally, sales reps brought bulky physical sample books to client meetings, often limited to just a handful of designs. Requests like “can I see this in blue?” meant a follow-up and a lost moment of opportunity.

The Pattern Cloud initially approached us to create a bespoke B2B e-commerce platform. So we worked with them to build a 24/7 textiles B2B e-commerce platform. But for this project, we focused improving on The Pattern Cloud’s sales process.

Following the success of this project, The Pattern Cloud was keen to develop a bespoke app that would further transform the textile industry. One that would fix the problem so many textile design studios face on a daily basis. Giving partnering textile design studios a competitive edge in meetings and streamlining their sales processes.

We gave studio sales reps a competitive edge in sales meetings.

The iPad app we developed allows The Pattern Cloud to offer textile design studios a game-changing tool. One that syncs a full library of every single texture each studio has on file. What this means is that studio sales reps can travel with over 10,000 designs, all of which are saved offline. So, the success of their meetings doesn’t depend on a strong signal.

To further their competitive edge, textile design studios can create custom folders within the app. This way, sales reps can prepare unique design portfolios for each client. In meetings, they can then bring up a batch of highly relevant designs with just a few taps. Or search for different designs on the fly, helping them secure the sale then and there.

The bespoke software solution is part of an all-in-one, connected system that we’ve built for The Pattern Cloud. This means that as soon as studios add their designs to the online platform, their sales reps can access them from wherever they are. Looking forward, as we add more features to the app, this will continue to transform the textile design marketplace.

Key Features

Offline Design Access
10,000+ textile patterns stored locally on the rep’s iPad

Custom Folders & Portfolios
Reps curate unique design sets for each client in advance

Instant Search & Filter
Find designs by colour, category or name on the fly

Studio Sync
When studios update the master design library, reps instantly receive new patterns

Minimum Desirable Product (MDP)
Focused delivery on core user need to support iterative growth

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