Meet the Client
Belle Hutt is a personal trainer and fitness influencer on a mission to make fitness and wellbeing accessible to everyone. After speaking openly about living with narcolepsy, she set out to show that time, energy and physical limitations shouldn’t be barriers to movement.
She launched her community during the first COVID-19 lockdown, and her live sessions, daily accountability and authentic style quickly built a loyal following, with thousands of members engaging every day.
To scale beyond social media, Belle needed a mobile-first experience that could serve her members across every time zone, fitness level and circumstance.


