iOS, Android
Financial Services, IoT & Connected Devices
Marmalade Insurance offers flexible car insurance for young drivers. Through their named driver and telematics products they help young drivers keep their premiums low, whilst also managing their risk throughout their policy.
Their innovative service relies on a companion app being available to all young drivers on iOS and Android. Partnering with Marmalade we helped streamline their user flows and drive engagement across their mobile channels
Improved engagement, retention, and data visibility for young driver policies
With a target user base with high expectations from technology Marmalade understood that creating a great user experience was core to not only a successful app, but a successful product overall.
Working together our teams helped create a seamless experience that supports young drivers, with smarter premiums and fuels growth.
Journey Logging – Tracks driver behaviour and journey history to support telematics-based insurance premiums
Policy Management – Instant access to policy details, coverage info, and key documents
Onboarding & Instructions -Clear tutorials guide young drivers through setup and logging
Backend Integration – Built in close collaboration with Marmalade’s internal dev team for smooth operational handoff
Future-Ready Architecture – Designed to support future enhancements like journey scoring and driver insights